[vc_row row_height_percent="50" override_padding="yes" h_padding="2" top_padding="3" bottom_padding="3" back_color="color-wayh" back_image="44800" overlay_color="accent" overlay_alpha="90" gutter_size="3" shift_y="0"][vc_column column_width_percent="100" position_vertical="bottom" style="dark" overlay_alpha="50" gutter_size="3" medium_width="0" shift_x="0" shift_y="0" zoom_width="0" zoom_height="0" width="1/1"][vc_custom_heading heading_semantic="h1" text_size="fontsize-338686" text_height="fontheight-179065" text_font="font-762333" text_weight="700" sub_reduced="yes"]Research
and strategy.[/vc_custom_heading][/vc_column][/vc_row][vc_row row_height_percent="0" override_padding="yes" h_padding="2" top_padding="3" bottom_padding="3" overlay_color="color-xsdn" overlay_alpha="70" gutter_size="100" border_color="color-gyho" border_style="solid" shift_y="0" style="inherited" row_name="Welcome" css=".vc_custom_1438176136018{border-bottom-width: 1px !important;}"][vc_column column_width_percent="100" overlay_alpha="50" gutter_size="1" medium_width="0" shift_x="0" shift_y="0" z_index="0" width="1/1"][vc_row_inner row_inner_height_percent="0" overlay_alpha="50" gutter_size="4" shift_y="0"][vc_column_inner column_width_percent="100" gutter_size="3" overlay_alpha="50" medium_width="0" mobile_width="0" shift_x="0" shift_y="0" z_index="0" width="1/4"][vc_custom_heading text_size="h4" text_font="font-762333" text_transform="capitalize" text_align="text-left" text_uppercase="" subheading="Understanding your audience is central to establishing how best to communicate with them. We use research to inspire new ways of connecting with people."]Research[/vc_custom_heading][vc_separator][uncode_list icon="fa fa-check2" icon_color="accent"]

• Customer segmentation
• Depth interviews
• Ethnography
• Group discussions
• Journey mapping

[/uncode_list][/vc_column_inner][vc_column_inner width="1/4"][vc_custom_heading text_size="h4" text_font="font-762333" text_transform="capitalize" text_align="text-left" text_uppercase="" subheading="We help brands to identify and articulate their purpose, by looking to research, studying the landscape and taking the time to get to know their organisation."]Strategy[/vc_custom_heading][vc_separator][uncode_list icon="fa fa-check2" icon_color="accent"]

• Brand positioning
• Brand purpose
• Brand promise
• Brand values
• Brand voice

[/uncode_list][/vc_column_inner][vc_column_inner width="1/4"][vc_custom_heading text_size="h4" text_font="font-762333" text_transform="capitalize" text_align="text-left" text_uppercase="" subheading="Understanding your audience is central to establishing how best to communicate with them. We use research to inspire new ways of connecting with people."]Management[/vc_custom_heading][vc_separator][uncode_list icon="fa fa-check2" icon_color="accent"]

• Operation plans
• Strategic plans
• Succession plans
• Business planning
• Budgets

[/uncode_list][/vc_column_inner][vc_column_inner width="1/4"][vc_custom_heading text_size="h4" text_font="font-762333" text_transform="capitalize" text_align="text-left" text_uppercase="" subheading="We help brands to identify and articulate their purpose, by looking to research, studying the landscape and taking the time to get to know their organisation."]Design[/vc_custom_heading][vc_separator][uncode_list icon="fa fa-check2" icon_color="accent"]

• Brand identity
• Brand guidelines
• Campaign creative
• Digital design
• Experience mapping

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